How we market your home
How we market your home and find the right buyer.
Buyers aren’t the hard part in Goodwood right now. Homes to sell are. So we spend our effort on showing your home at its best, putting it where buyers are already looking, and making sure the people who view it can actually buy it.
Advertising your house
Where your home shows up.
A listing on the portals is where most buyers start. The rest is about reaching the people who are ready now, and showing the home well when they arrive.
Property portals
Your home goes live on the portals South African buyers search every day, with full photos, floor details and a clear description written for your street.
- Property24
- Private Property
Buyers already on our list
We call the buyers who’ve told us what they’re looking for before the listing goes public.
Show days and private viewings
Arranged quickly and around your week, and we’re there for every one.
A board on your street
Neighbours often know someone who wants to move close by. We only put one up with your permission.
Video and social media
Our own videography and short video clips of your home, put in front of local buyers with targeted social media.
Photos first
Photos decide who clicks. This is the shot list.
Most buyers decide from their phone whether to book a viewing. We photograph your home in good light, in this order, and choose the first photo for the street it’s on. We invest in professional photography, because the first photo decides who books a viewing.
01Street frontLate afternoon light, the photo buyers see first.
02EntranceThe first thing a buyer walks through.
03Living areasDoors open, lights on, clutter put away.- Shot on the day04KitchenCounters clear, from the angle that shows the space.
- Shot on the day05Main bedroom and bathroomMade beds, fresh towels, blinds open.
06Garden or viewThe thing you’ll miss most when you move.
Before the shootWe’ll send you a short list of what to tidy, and what to leave exactly as it is.
Finding a property buyer
Lots of enquiries is easy. The right buyer takes checking.
Every viewing means strangers in your home and an afternoon of your time. So we find out who a buyer is, and how they’ll pay, before they come through your front door.
By law we also verify every buyer’s identity (FICA) before a sale goes ahead.
- Every enquiryPortals, calls, listWe act on each one quickly, during and after business hours.
- A short call firstBefore bookingWhat they’re looking for, when they need to move, and whether they’re selling first.
- Finance checkedBond or cashBond pre-approval or proof of funds, so viewings go to people who can buy.
- ViewingsWith us thereWe show the home and send you feedback afterwards.
- Offers you can trustTo youEvery written offer, with our honest read on it.
Marketing your home
Questions about listing and advertising your house.
Want to know how we’d market your home? Call Lee on 083 448 2508.
Get my free valuationWill my exact address be on the internet?
Not unless you want it to be. Listings can show the suburb and street area without the house number, and we give the full address only to buyers we’ve spoken to. Tell us at the start if you’d prefer it that way.
Do I need to be home for viewings?
No, and it often helps if you aren’t. Buyers talk more openly when the owner isn’t in the room. We’re there for every viewing and lock up afterwards.
How will I know how the marketing is going?
We keep you updated every step of the way. Lee tells you what buyers said after each viewing, and how many people are looking at the listing. If interest is slower than expected, he’ll say so and suggest what to change.
Can you sell my home without listing it publicly?
Sometimes. We can start with the buyers already on our list before anything goes online. If one of them is right, your home may never need to appear on a portal.
What should I do before the photos are taken?
Clear the counters, open the curtains, put away personal photos and park the cars off the driveway. Leave fresh flowers if you have them. We’ll send you the full list before the shoot.
Free and no obligation
Want buyers like these for your home?
It starts with a free valuation. Lee will see your home, tell you what it’s worth and how he’d market it.